Applicants is a term used to mean all potential buyers. As prospective buyers are not technically customers, that expression can be misleading. We sell homes on behalf of the owners so they would more correctly be called our customers.

Applicants should be distinguished from the sellers who are sometimes called vendors though that is now an old-fashioned term. The sellers are our clients. We represent them and offer the property for sale on their behalf - charging them a commission fee when we are successful. In normal circumstances we do not make any charge to applicants for keeping them aware of property for sale, or for helping them buy a suitable home.

Of course you could retain an agent to help you find a property and to negotiate on your behalf. This service
can be useful for those who have busy lives and would appreciate expert assistance. See Buyer‘s Agents and ring if you would like us to suggest a local firm offering this specialist service.